Bring the glow home with the Dove Serum+ Oil Body Wash

From award show red carpets to everyday looks, glowing skin is in…and not just because we’re on the tail-end of those warm summer months. We’re all about bringing smooth, glowing radiance into fall, and luckily, we’ve found the perfect solution to do so.  

The best way to make an ordinary shower feel a little more star-worthy? The under-$13 Serum+ Oil Body Wash collection from Dove, which achieves hydrated and glowing skin in just one shower. It pairs skincare-level hydration (powered by 50% glycerin serum) with the indulgence of a silky, oil-to-foam lather—setting the stage for skin that’s visibly radiant and never greasy. 

Below, we’re breaking down how to give your skin the star treatment.

Step 1: Smooth and Exfoliate
One of the quickest ways to boost your skin’s radiance is to exfoliate. Removing product buildup and dead skin cells, whether with a mitt or a scrub like the new Dove Serum+ Radiance Body Scrub, helps smooth and prime your skin for the rest of your routine.

Before a big event, exfoliate, paying extra attention to areas prone to roughness or dryness, like elbows, knees and wrists. Just remember to keep it light: Over-exfoliating can lead to irritation and redness, which is the last thing you want before your skin’s big debut.

Step 2: Indulge in a Serum-Powered Cleanse
If you only take one tip away from this guide, make it this: Glowing skin starts in the shower. Cleansing should be the foundation of your body-care routine, but the goal is to clean and condition skin rather than leave it feeling stripped.

Made with 50% glycerin serum, the Dove Serum+ Oil Body Wash delivers deep nourishment and radiant skin through a luxurious, serum-powered oil cleanse, leaving it visibly radiant and ready for the spotlight. In fact, 98% of women agree that the body wash makes their skin feel soft and smooth.^*

The oil-infused formula melts onto skin before transforming into a rich, silky lather, making an everyday shower feel more like a luxe, spa-like ritual—without any greasy residue or feel. Choose Dove Serum+ Radiance Oil Body Wash for notes of jojoba oil and monoi flower, Dove Serum+ Soothing Oil Body Wash for the soothing essence of almond oil and sandalwood (a great dupe for other popular almond shower oils) or the Dove Serum+ Dewy Oil Body Wash if you prefer warm florals.

Step 3: Lock in Award-Winning Hydration
After exfoliating and cleansing with Dove Serum+ Oil Body Wash, your skin will feel smooth and ready for the spotlight. In fact, the Dove Serum+ Radiance Oil Body Wash is the #1 most-awarded body wash of 2026,^** making it an essential part of any red carpet-worthy routine. After all, the smoother and more hydrated your skin is, the more polished your final glow will look and feel.

Step 4: Add Camera-Ready Finishing Touches
The worst-kept secret among celebrity glam squads is that everyone zhuzhes up their glow with a bit of subtle shimmer. When applied selectively to places that naturally catch the light—think collarbones, shoulders, arms and legs—you’ll enhance the healthy-looking radiance you got from Dove Serum+ Oil Body Wash.

While these tricks may be red-carpet inspired, there’s no reason to save them for a special occasion. Whether you’re getting ready for a big night out or simply want to make your everyday routine feel a little more luxurious, consider this your excuse to give your skin the A-List treatment, starting in the shower.

^*Based on a 7 day consumer study of 161 women.

^**Based on total number of body wash product awards from top beauty publications from January to June 2026 in the U.S.

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